Halo Organic – Branding
Halo Organics goal was to become a leader in eco candles in the UK. They wanted everything to be recyclable and compostable from the cardboard to the glass. They wanted their brand to look fresh and high end, but still standing out from the rest of the pack.
Halo Organic was stepping into a very over-crowded market, so when we presented them with design options we decided to throw in a wildcard as a 3rd option. Not surprisingly, they loved the wildcard brand and decided that they didn’t want to look like every other brand out there. We chose bold colours and merged a pattern from their logo which all adds to the overall look of the branding.