CREATING COMPLIANT RESPONSIVE WEBSITES FOR DEBT SOLUTION BUSINESS
My debt Plan came to us in 2021 looking for us to refresh their website they needed more pages adding to the site and a focus on the landing pages to help conversions from their PPC Ads.
Testing landing pages to ensure the best possible solutions from PPC marketing
Using PPC or paid-for ads is a great way of getting visitors to your website, however, it’s not as easy as that to get them to convert into leads.
Sometimes, just changing the position of a form or the way a question is asked can change the conversion rate of a landing page. To figure out how this works we run separate pages using the same information as we did with My Debt Plan – this is known as A and B testing.
With successful testing, My Debt Plans landing pages started to convert within the first few weeks of the adverts launching. This led to their site being successful and us building another 5 websites for them.
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If you want to have a chat about your current branding and website – fill out the form below and we will get a call arranged to see if we can help you going forward.